PREMIUM HAIRCARE FROM GERMANY

Each product is created with carefully selected ingredients and the highest quality standards.

UNCOMPROMISING PERFORMANCE

Our formulas combine the finest active ingredients with salon-proven expertise.

Exquisite fragrance notes

Finely composed signature fragrances turn every application into a sensual experience.

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LUXUS FÜR DEIN HAAR

Welcome to the World of NEWSHA

Edle Duftnoten, erstklassige Produktrezepturen und ausgezeichnete Qualität vereinen sich in außergewöhnlicher Premium-Haarpflege und bilden damit die Basis für die umfangreiche Care & Style Collection.

Das Besondere: Das exklusive Sortiment bietet optimale Produkte für jedes Haarbedürfnis und jede Haarstruktur. NEWSHA steht für einen modernen Lifestyle-Look: eine klare moderne Bildsprache, edles Verpackungsdesign in Kombination mit höchster Performance machen uns zu einer wahren Lovebrand.

Eine Marke für alle Liebhaber, die das gewisse Extra in Produkten suchen und dabei auf die Exklusivität und ein ansprechendes Design nicht verzichten wollen. Wir geben dir unser Versprechen: Unsere High-End-Produkte stehen nicht nur für kompromisslose Qualität, sondern insbesondere für eine ausnahmslose Performance.

NEWSHA – private haircare ist deine Lovebrand für gesunde, glänzende und geschmeidige Haare zum Verlieben.

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MEMBER CLUB

Be part of the NEWSHA Family

As a Member Club member, you benefit from exclusive discounts, limited products before everyone else, and special extras – all completely free.

Become a member now and secure benefits.

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NEWSHA BEAUTY SECRET

The perfect Haircare routine

The right haircare routine is the foundation for envy-worthy, well-maintained hair — regardless of your hair type and structure. Only with perfectly coordinated products used in the correct order can valuable ingredients be absorbed by the hair to effectively unleash their nourishing effect.

Discover the exclusive 5-Step Haircare Routine by NEWSHA and nourish your hair with the ultimate product performance.

1

Shampoo: Cleansing & Preparation for Care

Our shampoos open the hair's cuticle layer to reliably remove everyday impurities such as dust, excess oil, and more. After washing, the hair feels firm and manageable — the perfect foundation for absorbing valuable nourishing ingredients in the next step.

2

Treatment: Intensive Nourishment of the Hair

Now the cuticle layer of your hair is open – the perfect time to deeply nourish your hair, as the care ingredients can now work more easily and thoroughly inside your hair. Highly effective treatments and masks from NEWSHA provide you with intensive care.

3

Treasure: Sealing in the nourishing ingredients in the hair

After you have deeply cared for your hair, it is important to close the cuticle layer of your hair again. Only then can you sustainably seal in the nourishing ingredients introduced by the treatment. Furthermore, a roughened, unclosed cuticle layer can lead to hair damage, making the hair appear dull and lackluster. Therefore: Never skip a conditioner! If you are short on time, our High Performance Leave-In Conditioner or the Strengthening Leave-In Conditioner offer a quick alternative. Both conditioners do not need to be rinsed out, seal your hair structure, and improve combability.

4

Protecting: Protects hair from heat exposure

For healthy hair, using a heat protection product is essential! Always apply a protective product before blow-drying. The Blowout Cream not only shields your hair from heat but also smooths the structure, reduces drying time, and provides valuable care. The Heat Protecting Blowout Spray protects against heat and adds grip with light hold.

5

Finishing: Soothing the hair structure and shine

The final step of your hair routine is the finishing touch. The Luxury Treatment Oil is not only the perfect care for dry ends but also the ideal finish for your look. After styling, rub a small amount between your hands and gently distribute it through the lengths and ends. This calms flyaway hairs and gives your hair a luxurious shine. To set your style, the Flexible Control Hairspray is suitable for a flexible hold, or the Red Carpet Hairspray for a strong hold.

Discover the haircare by NEWSHA

*excluded from the promotion are refills, sets, already discounted items, and promotional items.